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Corporate Photography – Lotus Biscuits

Here’s a spot of corporate photography that I shot in Tokyo for Lotus Biscuits earlier in the year. The images were used in the global annual report, and we shot it at the Segafredo in Hiroo, which is a big favorite for expat soccer moms. Halfway during our shoot the cafe opened up for business, which made it a little difficult! All in all though, everything went fine and here are a few outtakes and a tearsheet for you to take a gander at. All photos shot with a Hasselblad H5d-40 and various lenses. Short post this time but I’ll have more gear-related posts for you in the near future, I promise!     

Japan Portraits: Kumiko Otsuka

Sometime it’s good to post some good old executive portraits because because I sure as hell manage to photograph a lot of these here in Tokyo. Being able to reliably make good portraits of executives in a tight time frame with all of their minders and PR staff hanging around is a skill worth learning in order to keep the jobs coming and the cash flowing. With that in mind here’s the first in a series of CEOs of major Japanese companies that I’ve photographed recently for Forbes, the first one being Kumiko Otsuka, CEO of Otsuka Furniture. Recently she’s been in the news over the acrimonious power struggle with her father over the right to lead the company. Under her leadership she has turned the company around and managed to bring it out of the red. Forbes sent me in to grab the portrait on a media junket day when every news outlet was covering the redesigned look of their flagship Shinjuku store, so I knew that I’d be little more than a blip in …

Japanese Artisans: Koinobori in Gujo Hachiman

Although I am primarily a photographer based in Tokyo, you’ll often find me traveling to random cities and towns to find artisans and craftsmen to photograph as part of my ongoing personal project to document as many as possible. Since the beginning of 2017, Zeiss has partnered with me to produce a series of videos, photos and text for their newly updated Lenspire blog. Now with this year coming to a close, I’ve decided to post the start of the series on my blog to show you folks where it all started. Please visit the original piece here where there are many more links to nearly a whole year’s worth of master artisans. Anyway, here’s the article below, enjoy! The Carp Streamers of Gujo Hachiman from Irwin Wong | Photographer on Vimeo. Carp Swimming up a Winter Stream As I write this I am sitting in a trendy cafe in Gujo Hachiman watching the snow pile down outside in swirling flurries. My hands and toes have been frozen two days of standing in a river taking photos …

Tokyo Portraits: Kasumi

–NSFW WARNING!– The good thing about being a busy photographer is that you’re busy, which should never be taken for granted. The bad thing about being a busy photographer is that you have less time to shoot fun things, just for the sake of it. With that said, here’s a shoot I did with a great model Kasumi that had no relation to any ongoing project that I have in the works, but was just something I wanted to try out for fun. The substance on her mouth is melted wax, by the way. Incidentally, the lens used on this shoot was the Zeiss Batis 2.8/135, which is the newest addition to the Batis family for Sony E mount. I wrote a few notes on it here for anyone interested! Just to be clear, this post is 10/10 not safe for work, so proceed at your own risk!      

Commercial: TYKU Sake photographs

I consider myself primarily a portrait photographer here in Japan, but sometimes commercial work rolls in from overseas and I am more than happy to take it. In this case, TYKU sake wanted myself and a video team to go shoot some promotional content for their brand in New York. TYKU sake is actually brewed at Umenoyado Shuzo, one of the oldest breweries in Nara prefecture, so now you know you’re getting authentic sake when you buy TYKU. We went down there in February, the chilliest month in Japan, and my job was to shoot some portraits of the various people working there, as well as document the brewing process, and shoot some of the new packaging on the bottles in authentic Japanese locations. Straightforward, but this has to have been one of my favorite jobs this year, just due to the team and the awesome location and immense amount of creative freedom we had from the client. The shoot was over two days with one travel day and the photos have been used on …

Tokyo Portraits: Book and Bed Tokyo

Here’s a quick post about some photos I shot in Tokyo for Dragonair’s inflight magazine near the start of the year. The shoot was featuring a new type of hostel in Tokyo (and Kyoto) called Book and Bed, and as you can see, it’s pretty much as advertised. Think of it as a capsule hotel but more homey and there are cool books, and a bit of a hipster vibe. Here are three selects I made for them – it was a pretty small hostel, but if you’re looking for somewhere comfortable, trendy and cheap, Book and Bed Tokyo is located in Ikebukuro! Go check it out!

Tokyo Portraits: Ochiai Yoichi for Nature Index Mag

I photographed this portrait of Ochiai Yoichi in Tokyo in February, 2017 for the cover of Nature Index mag. For the brief, I was told that Ochiai, who is phD  is considered a ‘wizard’ at manipulating matter using computer-controlled invisible forces, such as waveforms or phase arrays. I’m not really sure what all that means, but it sounds impressive, and the editorial team wanted to keep the wizard/magic theme going in the images. Short of a pointy hat and a grey beard, I came up with a concept that Ochiai could have lights on his fingertips, which would give him the ability to lightpaint and ‘manipulate’ the matter around him at will. Also, the lights would look kind of like the wands from Harry Potter- wizards! Short of an actual, LED glove, I decided to make one myself. Using a bunch of cheap parts that I bought from Akiba (below), I constructed a really rudimentary but functional LED ‘finger light’ accessory, that I would tape to Ochiai’s arm, if he was ok with it. Luckily, …

Japanese Artisans – The Magic Mirror Craftsman

Although I am primarily a photographer based in Tokyo, you’ll often find me traveling to random cities and towns to find artisans and craftsmen to photograph as part of my ongoing personal project to document as many as possible. Since the beginning of 2017, Zeiss has partnered with me to produce a series of videos, photos and text for their newly updated Lenspire blog. Now with this year coming to a close, I’ve decided to post the start of the series on my blog to show you folks where it all started. Please visit the original piece here where there are many more links to nearly a whole year’s worth of master artisans. Anyway, here’s the article below, enjoy! The Magic Mirror Artisan from Irwin Wong | Photographer on Vimeo. There are a myriad reasons why I visit Kyoto. For those tossing up whether to book tickets, just do it – it’s a no-brainer. The city is comprised of so many elements that make it endlessly enchanting; crystal clear canals crisscrossed with stone bridges, ancient paved …

Carl Zeiss Batis 135mm f/2.8 – User Review

I’ve been using the Carl Zeiss Batis 135mm f/2.8 for over 2 months now and I’m going to be sad to return it. The Sony E-mount has been sorely missing a 135mm lens in its line-up and Zeiss has finally delivered in convincing style. I’m going to go into detail a little bit here about why I’ve enjoyed using this lens so much, and provide some sample photos for you all to gander at. First of all, it has to be noted that with the Batis series Carl Zeiss has gone and done something a little different to their usual approach to lenses. The Batis series is completely autofocus friendly, which is good news if you’re not comfortable with purely manual focus lenses (although I have a whole diatribe on why MF is back in a big way – here). Paired with the Sony A series’ rather excellent focus and eye tracking system, this makes the latest Batis an impressive lens indeed for all sorts of applications, which we’ll get to. Firstly however, I want …

Youtube Superstar: Kurt Hugo Schneider

A while ago I had the opportunity to photograph Youtube musician and producer Kurt Hugo Schneider when he was visiting Tokyo. For those of you who haven’t heard of him (although you probably have), Kurt is possibly what you would call a new media superstar – he’s the king of Youtube music with an incredible 7 million+ followers on his channel, he’s an amazing musician and producer, been on Ellen, Oprah, worked with Aviicii, been featured in WIRED magazine, and that’s not to mention his raw talent and ability to get things done. Did you I mention he’s also a super nice guy on top of all that? Strangely enough, the first time I came across Hugo’s work was not via his wildly successful Youtube channel – in fact it was on a Starcraft II gaming channel called HuskyStarcraft in which he does a parody of Justin Bieber’s ‘Baby’ called ‘Banelings’. In case you don’t know what a Baneling is a Zerg unit in Starcraft that sprays acid everywhere after it runs up to you …